
We're listening to you...
We're Delivering
Cell-Phone-Only Homes
Diaries from cell-phone-only homes have been pouring into Arbitron since April 2. 100% of our markets in the 50 states will have cell-phone-sampling this fall.
Read about the impact cell-phone-only sampling has had on:
- Sample Quality
- Total Radio Listening
- AQH Ratings by Format
Learn about our proven methodology.
Our cell-phone-only sampling methodology delivers improved response rates and solid coverage. Download the May 2009 presentation (PDF) or view the Webcast replay (30MB, .mov).
Want to learn more?
Arbitron customers can find our latest presentation on cell-phone-sampling at my.arbitron.com.
Have a Question?
Send an e-mail to wehearyou@arbitron.com.
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