Talk to us...you're on the air!

Have you ever wondered, "How do radio stations decide what to put on the air?" or, "Who do they ask about radio listening? THEY'VE NEVER CALLED ME!" Well, if you're visiting this Web site, then chances are you've finally received the call—or will very soon. This is your chance to be heard!

For 50 years Arbitron has been a leader in reporting "the ratings." We find out what the public—young and old—listens to on the radio and what you have to say about those stations. Then we make sure that the people who make programming decisions hear you. Hearing what you have to say is more important to radio stations than ever before. Your input—and your opinions—really count.

Because Arbitron randomly selects radio ratings participants, you'll probably never get this opportunity again. Nothing personal, it's just the way good, sound research works.

Keep in mind that we will never try to solicit money or sell you anything without your permission. We keep your participation private, and we send you a little gift just to say, "Thanks!"

You may have received a card or letter from us like those pictured below. This is our way of letting you know that you’ll be receiving a call from us.

If you’ve already agreed to participate, you’ll soon be receiving a colorful box just like the one pictured below. This box will contain everything you need to let radio stations know what you listen to.

We invite you to take your time and check us out here on our Web site. If you have any unanswered questions, please call us at our toll-free number listed below. If you haven’t already agreed to participate, you can call us at that same number to say "YES!"

Thanks for looking us up on the Web, and we hope we can count on you.

Chris Johnson
Arbitron Ratings
9705 Patuxent Woods Drive
Columbia, MD 21046-1521
1-800-638-7091